Sunday, November 29, 2015

Day 11.243 Just Write a Check

I am working on another promo. It feels sort of like doing dumbbell biceps curls.

I do that a lot (the promo part).

I have the vision that the 'scene' will take place with an infinity background, pure white, with talking heads in the forefront, changing with every utterance of the tag-line theme dialogue consisting of three words:


After ten seconds we will pretty much get the idea. The inflection will change as will the tone as delivered by each of the 'actors'.

At the ten second point will will begin to interlace the head shots with an alternating combination of indoor cycling and outdoor footage.

After twenty seconds we will pretty much get that idea, too.

At the crucial and critical thirty second point the graphic will appear:


Dot com.

I am working on the fantasy of this spot airing as the defense trots off the field after a dramatic goal line stand late in the fourth quarter,

I'll just write them a check

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