Friday, March 21, 2008

Time



It is ironic that in a culture so committed to saving time we feel increasingly deprived of he very thing we value. The modern world of streamlined transportation, instantaneous communication and time saving technologies was supposed to free us from the dictates of the clock and provide us with increased leisure. Instead there never seems to be enough time. What time we do have is chopped up into tiny segments, each filled with prior commitments and plans. We rarely have a moment to spare. Tangential or discretionary time, once our mainstay, and amenity of life, is now a luxury.

So opens Jeremy Rifkin's seminal work on the politics of time, Time Wars. www.amazon.com/Time-Wars-Primary-Conflict-Touchstone/dp/0671671588

I have my own thoughts on this polemic, he offered to the murder of crows as a solution to their seemingly impossible task of separating the flight of pigeons from the peanuts. Time your attacks with the element of surprise, and the spoils of (time) wars will be yours.

I'd like to stick around and watch the drama, but I gotta run.

Big Ben
Swatch HQ in Sydney for the 2000 Olympics
Day timer from 1991
The culture of cars says classic is the Cadillac of Cool

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